Key Insights
The North American canned seafood market, valued at approximately $5 billion in 2025, is projected to experience steady growth, exhibiting a compound annual growth rate (CAGR) of 2.25% from 2025 to 2033. This growth is fueled by several key factors. Increasing consumer demand for convenient, protein-rich, and shelf-stable food options is a major driver. The rising popularity of healthy and sustainable diets, coupled with the perception of canned seafood as a cost-effective alternative to fresh seafood, further boosts market expansion. Specific product categories like canned tuna and salmon continue to dominate the market, driven by established consumer preferences and robust marketing efforts by major players such as Bumble Bee and StarKist. However, growth in segments like canned prawns and shrimp is also notable, reflecting changing consumer palates and the introduction of innovative product offerings. The market is characterized by a diverse distribution network encompassing supermarkets, hypermarkets, convenience stores, and the rapidly expanding online retail sector. While logistical challenges and fluctuating raw material prices present some restraints, the overall market outlook remains positive, driven by evolving consumer trends and strategic investments by key market participants.
The competitive landscape is dominated by established players such as Thai Union Group, Bumble Bee Foods, and StarKist, each leveraging strong brand recognition and extensive distribution networks. However, smaller regional players and niche brands focused on sustainable sourcing and premium products are gaining traction. Growth within North America is expected to be driven by the United States, followed by Canada and Mexico. The increasing focus on sustainability and traceability in the seafood industry is also shaping market dynamics, influencing consumer purchasing decisions and compelling companies to adopt more environmentally responsible practices. The market's future hinges on successfully adapting to consumer demand for healthier options, innovative packaging, and a strong emphasis on transparency and ethical sourcing across the entire supply chain.
Canned Seafood Market in North America: A Comprehensive Market Report (2019-2033)
This dynamic report provides a detailed analysis of the North American canned seafood market, offering invaluable insights for industry stakeholders, investors, and researchers. The study period spans 2019-2033, with 2025 serving as the base and estimated year. The forecast period covers 2025-2033, building upon the historical period of 2019-2024. This report leverages extensive data analysis and expert insights to offer a comprehensive understanding of market trends, competitive dynamics, and future growth prospects. The market is segmented by distribution channel (supermarkets/hypermarkets, convenience stores, online retail stores, other) and product type (canned fish, canned prawns, canned shrimp, other canned seafood). Key players shaping the market include Blue Harbor Fish Co, FCF Co Ltd (Bumble Bee), Thai Union Group, Crown Prince Inc, Grupo Maritimo Industrial SA de CV (Grupomar), Goya Foods Inc, GraceKennedy Limited, GRUPO PINSA, The Jim Pattison Group, and Dongwon Enterprise Co Ltd (StarKist). The total market size in 2025 is estimated at $XX Million.

Canned Seafood Market in North America Market Structure & Competitive Landscape
The North American canned seafood market exhibits a moderately consolidated structure, with a few major players holding significant market share. The Herfindahl-Hirschman Index (HHI) for 2025 is estimated at xx, indicating a moderately concentrated market. Innovation is driven primarily by product diversification (e.g., sustainable sourcing, value-added products), improved packaging, and enhanced shelf life technologies. Regulatory pressures related to sustainability, labeling, and food safety significantly impact market dynamics. Key product substitutes include fresh and frozen seafood, impacting market penetration rates. End-user segmentation primarily consists of households and foodservice establishments, with varying consumption patterns. M&A activity in the sector has been moderate in recent years, with an estimated xx number of transactions between 2019 and 2024, driven by expansion strategies and consolidation efforts.
Canned Seafood Market in North America Market Trends & Opportunities
The North American canned seafood market is projected to experience a Compound Annual Growth Rate (CAGR) of xx% during the forecast period (2025-2033), driven by several key factors. Growing consumer demand for convenient and affordable protein sources, coupled with increasing awareness of the health benefits associated with seafood consumption, is fueling market expansion. Technological advancements in canning and preservation techniques are extending shelf life and improving product quality. Changing consumer preferences towards sustainable and ethically sourced seafood are impacting purchasing decisions and influencing supplier strategies. The rise of e-commerce is transforming distribution channels, presenting new opportunities for market penetration. Competitive dynamics are shaped by pricing strategies, brand loyalty, and innovation efforts. Market penetration rates for canned seafood are projected to reach xx% by 2033.

Dominant Markets & Segments in Canned Seafood Market in North America
- Leading Region/Country: The United States dominates the North American canned seafood market, accounting for the largest share in terms of both volume and value.
- Leading Distribution Channel: Supermarkets/hypermarkets constitute the largest distribution channel, driven by widespread accessibility and established supply chains.
- Leading Product Type: Canned tuna holds the most significant market share among canned fish products, followed by salmon and sardines. Canned shrimp also represents a considerable market segment within other canned seafood categories.
Key Growth Drivers:
- Strong consumer demand: Increased preference for convenient and protein-rich food choices drives significant volume sales.
- Retail infrastructure: Extensive supermarket and hypermarket networks facilitate widespread product availability.
- Favorable government policies: Supportive regulations and initiatives promoting sustainable fishing practices create conducive market conditions.
- Technological advancements: Innovations in processing and packaging enhance product quality, shelf life, and consumer appeal.
Canned Seafood Market in North America Product Analysis
Product innovation in the canned seafood market focuses on enhancing convenience, taste, and nutritional value. This includes the introduction of single-serve packages, ready-to-eat options, and value-added products (e.g., flavored tuna, marinated seafood). Competitive advantages are gained through superior quality ingredients, sustainable sourcing practices, innovative packaging, and strong branding. Technological advancements like improved canning techniques and modified atmosphere packaging are crucial for enhancing product quality, shelf life, and reducing waste. The market fit for innovative products is driven by consumer preferences for healthier, more convenient, and sustainably sourced options.
Key Drivers, Barriers & Challenges in Canned Seafood Market in North America
Key Drivers:
The growing demand for convenient and healthy protein sources is a major driver, supported by rising disposable incomes and changing consumer lifestyles. Technological advancements in food processing and packaging are also crucial. Government policies promoting sustainable fishing practices create a positive environment.
Key Challenges & Restraints:
Fluctuating seafood prices and supply chain disruptions pose significant challenges. Stricter regulations concerning food safety and labeling increase compliance costs. Intense competition from other protein sources and alternative food products pressures profit margins. These factors combined could restrain market growth by an estimated xx% by 2033 if not addressed effectively.
Growth Drivers in the Canned Seafood Market in North America Market
The market is driven by rising disposable incomes, leading to increased spending on convenient and healthy food options. Technological innovations in processing and packaging techniques enhance product quality and shelf life. Government support for sustainable fishing practices boosts consumer confidence and expands market access.
Challenges Impacting Canned Seafood Market in North America Growth
Supply chain disruptions caused by factors like weather events and geopolitical instability can severely impact production and distribution. Stricter regulations concerning food safety and labeling increase compliance costs for businesses. Intense competition from substitute products and other protein sources limits market growth.
Key Players Shaping the Canned Seafood Market in North America Market
- Blue Harbor Fish Co
- FCF Co Ltd (Bumble Bee)
- Thai Union Group
- Crown Prince Inc
- Grupo Maritimo Industrial SA de CV (Grupomar)
- Goya Foods Inc
- GraceKennedy Limited
- GRUPO PINSA
- The Jim Pattison Group
- Dongwon Enterprise Co Ltd (StarKist)
Significant Canned Seafood Market in North America Industry Milestones
- 2020: Increased focus on sustainable sourcing by major players.
- 2021: Launch of several new product lines with enhanced convenience and nutritional features.
- 2022: Significant investment in advanced canning and packaging technologies.
- 2023: Growing adoption of e-commerce channels for distribution.
- 2024: Implementation of stricter food safety and labeling regulations.
Future Outlook for Canned Seafood Market in North America Market
The North American canned seafood market is poised for continued growth, driven by favorable demographic trends, increasing consumer demand, and ongoing technological advancements. Strategic opportunities exist in expanding into niche markets, such as organic and specialty canned seafood products. The market potential is substantial, with significant scope for growth in both volume and value terms over the forecast period. Further innovation in packaging, enhanced sustainability practices, and effective marketing strategies are critical to realize this market potential.
Canned Seafood Market in North America Segmentation
-
1. Type
-
1.1. Canned Fish
- 1.1.1. Tuna
- 1.1.2. Salmon
- 1.1.3. Other Canned Fish
- 1.2. Canned Prawns
- 1.3. Canned Shrimp
- 1.4. Other Canned Seafood
-
1.1. Canned Fish
-
2. Distribution Channel
- 2.1. Supermarkets/ Hypermarkets
- 2.2. Convenience Stores
- 2.3. Online Retail Stores
- 2.4. Other Distribution Channels
-
3. Geography
- 3.1. United States
- 3.2. Canada
- 3.3. Mexico
- 3.4. Rest of North America
Canned Seafood Market in North America Segmentation By Geography
- 1. United States
- 2. Canada
- 3. Mexico
- 4. Rest of North America

Canned Seafood Market in North America REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 2.25% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Popularization of Adventure Sports and Expedition; Suitability of the Freeze-Dried Technique for Heat Sensitive Food Products
- 3.3. Market Restrains
- 3.3.1. High Cost Associated with the Freeze-Drying Technology
- 3.4. Market Trends
- 3.4.1. Increasing Demand For Sustainable Products
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Canned Seafood Market in North America Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Type
- 5.1.1. Canned Fish
- 5.1.1.1. Tuna
- 5.1.1.2. Salmon
- 5.1.1.3. Other Canned Fish
- 5.1.2. Canned Prawns
- 5.1.3. Canned Shrimp
- 5.1.4. Other Canned Seafood
- 5.1.1. Canned Fish
- 5.2. Market Analysis, Insights and Forecast - by Distribution Channel
- 5.2.1. Supermarkets/ Hypermarkets
- 5.2.2. Convenience Stores
- 5.2.3. Online Retail Stores
- 5.2.4. Other Distribution Channels
- 5.3. Market Analysis, Insights and Forecast - by Geography
- 5.3.1. United States
- 5.3.2. Canada
- 5.3.3. Mexico
- 5.3.4. Rest of North America
- 5.4. Market Analysis, Insights and Forecast - by Region
- 5.4.1. United States
- 5.4.2. Canada
- 5.4.3. Mexico
- 5.4.4. Rest of North America
- 5.1. Market Analysis, Insights and Forecast - by Type
- 6. United States Canned Seafood Market in North America Analysis, Insights and Forecast, 2019-2031
- 6.1. Market Analysis, Insights and Forecast - by Type
- 6.1.1. Canned Fish
- 6.1.1.1. Tuna
- 6.1.1.2. Salmon
- 6.1.1.3. Other Canned Fish
- 6.1.2. Canned Prawns
- 6.1.3. Canned Shrimp
- 6.1.4. Other Canned Seafood
- 6.1.1. Canned Fish
- 6.2. Market Analysis, Insights and Forecast - by Distribution Channel
- 6.2.1. Supermarkets/ Hypermarkets
- 6.2.2. Convenience Stores
- 6.2.3. Online Retail Stores
- 6.2.4. Other Distribution Channels
- 6.3. Market Analysis, Insights and Forecast - by Geography
- 6.3.1. United States
- 6.3.2. Canada
- 6.3.3. Mexico
- 6.3.4. Rest of North America
- 6.1. Market Analysis, Insights and Forecast - by Type
- 7. Canada Canned Seafood Market in North America Analysis, Insights and Forecast, 2019-2031
- 7.1. Market Analysis, Insights and Forecast - by Type
- 7.1.1. Canned Fish
- 7.1.1.1. Tuna
- 7.1.1.2. Salmon
- 7.1.1.3. Other Canned Fish
- 7.1.2. Canned Prawns
- 7.1.3. Canned Shrimp
- 7.1.4. Other Canned Seafood
- 7.1.1. Canned Fish
- 7.2. Market Analysis, Insights and Forecast - by Distribution Channel
- 7.2.1. Supermarkets/ Hypermarkets
- 7.2.2. Convenience Stores
- 7.2.3. Online Retail Stores
- 7.2.4. Other Distribution Channels
- 7.3. Market Analysis, Insights and Forecast - by Geography
- 7.3.1. United States
- 7.3.2. Canada
- 7.3.3. Mexico
- 7.3.4. Rest of North America
- 7.1. Market Analysis, Insights and Forecast - by Type
- 8. Mexico Canned Seafood Market in North America Analysis, Insights and Forecast, 2019-2031
- 8.1. Market Analysis, Insights and Forecast - by Type
- 8.1.1. Canned Fish
- 8.1.1.1. Tuna
- 8.1.1.2. Salmon
- 8.1.1.3. Other Canned Fish
- 8.1.2. Canned Prawns
- 8.1.3. Canned Shrimp
- 8.1.4. Other Canned Seafood
- 8.1.1. Canned Fish
- 8.2. Market Analysis, Insights and Forecast - by Distribution Channel
- 8.2.1. Supermarkets/ Hypermarkets
- 8.2.2. Convenience Stores
- 8.2.3. Online Retail Stores
- 8.2.4. Other Distribution Channels
- 8.3. Market Analysis, Insights and Forecast - by Geography
- 8.3.1. United States
- 8.3.2. Canada
- 8.3.3. Mexico
- 8.3.4. Rest of North America
- 8.1. Market Analysis, Insights and Forecast - by Type
- 9. Rest of North America Canned Seafood Market in North America Analysis, Insights and Forecast, 2019-2031
- 9.1. Market Analysis, Insights and Forecast - by Type
- 9.1.1. Canned Fish
- 9.1.1.1. Tuna
- 9.1.1.2. Salmon
- 9.1.1.3. Other Canned Fish
- 9.1.2. Canned Prawns
- 9.1.3. Canned Shrimp
- 9.1.4. Other Canned Seafood
- 9.1.1. Canned Fish
- 9.2. Market Analysis, Insights and Forecast - by Distribution Channel
- 9.2.1. Supermarkets/ Hypermarkets
- 9.2.2. Convenience Stores
- 9.2.3. Online Retail Stores
- 9.2.4. Other Distribution Channels
- 9.3. Market Analysis, Insights and Forecast - by Geography
- 9.3.1. United States
- 9.3.2. Canada
- 9.3.3. Mexico
- 9.3.4. Rest of North America
- 9.1. Market Analysis, Insights and Forecast - by Type
- 10. United States Canned Seafood Market in North America Analysis, Insights and Forecast, 2019-2031
- 11. Canada Canned Seafood Market in North America Analysis, Insights and Forecast, 2019-2031
- 12. Mexico Canned Seafood Market in North America Analysis, Insights and Forecast, 2019-2031
- 13. Rest of North America Canned Seafood Market in North America Analysis, Insights and Forecast, 2019-2031
- 14. Competitive Analysis
- 14.1. Market Share Analysis 2024
- 14.2. Company Profiles
- 14.2.1 Blue Harbor Fish Co
- 14.2.1.1. Overview
- 14.2.1.2. Products
- 14.2.1.3. SWOT Analysis
- 14.2.1.4. Recent Developments
- 14.2.1.5. Financials (Based on Availability)
- 14.2.2 FCF Co Ltd (Bumble Bee)
- 14.2.2.1. Overview
- 14.2.2.2. Products
- 14.2.2.3. SWOT Analysis
- 14.2.2.4. Recent Developments
- 14.2.2.5. Financials (Based on Availability)
- 14.2.3 Thai Union Group
- 14.2.3.1. Overview
- 14.2.3.2. Products
- 14.2.3.3. SWOT Analysis
- 14.2.3.4. Recent Developments
- 14.2.3.5. Financials (Based on Availability)
- 14.2.4 Crown Prince Inc
- 14.2.4.1. Overview
- 14.2.4.2. Products
- 14.2.4.3. SWOT Analysis
- 14.2.4.4. Recent Developments
- 14.2.4.5. Financials (Based on Availability)
- 14.2.5 Grupo Maritimo Industrial SA de CV (Grupomar)*List Not Exhaustive
- 14.2.5.1. Overview
- 14.2.5.2. Products
- 14.2.5.3. SWOT Analysis
- 14.2.5.4. Recent Developments
- 14.2.5.5. Financials (Based on Availability)
- 14.2.6 Goya Foods Inc
- 14.2.6.1. Overview
- 14.2.6.2. Products
- 14.2.6.3. SWOT Analysis
- 14.2.6.4. Recent Developments
- 14.2.6.5. Financials (Based on Availability)
- 14.2.7 GraceKennedy Limited
- 14.2.7.1. Overview
- 14.2.7.2. Products
- 14.2.7.3. SWOT Analysis
- 14.2.7.4. Recent Developments
- 14.2.7.5. Financials (Based on Availability)
- 14.2.8 GRUPO PINSA
- 14.2.8.1. Overview
- 14.2.8.2. Products
- 14.2.8.3. SWOT Analysis
- 14.2.8.4. Recent Developments
- 14.2.8.5. Financials (Based on Availability)
- 14.2.9 The Jim Pattison Group
- 14.2.9.1. Overview
- 14.2.9.2. Products
- 14.2.9.3. SWOT Analysis
- 14.2.9.4. Recent Developments
- 14.2.9.5. Financials (Based on Availability)
- 14.2.10 Dongwon Enterprise Co Ltd (StarKist)
- 14.2.10.1. Overview
- 14.2.10.2. Products
- 14.2.10.3. SWOT Analysis
- 14.2.10.4. Recent Developments
- 14.2.10.5. Financials (Based on Availability)
- 14.2.1 Blue Harbor Fish Co
List of Figures
- Figure 1: Canned Seafood Market in North America Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Canned Seafood Market in North America Share (%) by Company 2024
List of Tables
- Table 1: Canned Seafood Market in North America Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Canned Seafood Market in North America Revenue Million Forecast, by Type 2019 & 2032
- Table 3: Canned Seafood Market in North America Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 4: Canned Seafood Market in North America Revenue Million Forecast, by Geography 2019 & 2032
- Table 5: Canned Seafood Market in North America Revenue Million Forecast, by Region 2019 & 2032
- Table 6: Canned Seafood Market in North America Revenue Million Forecast, by Country 2019 & 2032
- Table 7: United States Canned Seafood Market in North America Revenue (Million) Forecast, by Application 2019 & 2032
- Table 8: Canada Canned Seafood Market in North America Revenue (Million) Forecast, by Application 2019 & 2032
- Table 9: Mexico Canned Seafood Market in North America Revenue (Million) Forecast, by Application 2019 & 2032
- Table 10: Rest of North America Canned Seafood Market in North America Revenue (Million) Forecast, by Application 2019 & 2032
- Table 11: Canned Seafood Market in North America Revenue Million Forecast, by Type 2019 & 2032
- Table 12: Canned Seafood Market in North America Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 13: Canned Seafood Market in North America Revenue Million Forecast, by Geography 2019 & 2032
- Table 14: Canned Seafood Market in North America Revenue Million Forecast, by Country 2019 & 2032
- Table 15: Canned Seafood Market in North America Revenue Million Forecast, by Type 2019 & 2032
- Table 16: Canned Seafood Market in North America Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 17: Canned Seafood Market in North America Revenue Million Forecast, by Geography 2019 & 2032
- Table 18: Canned Seafood Market in North America Revenue Million Forecast, by Country 2019 & 2032
- Table 19: Canned Seafood Market in North America Revenue Million Forecast, by Type 2019 & 2032
- Table 20: Canned Seafood Market in North America Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 21: Canned Seafood Market in North America Revenue Million Forecast, by Geography 2019 & 2032
- Table 22: Canned Seafood Market in North America Revenue Million Forecast, by Country 2019 & 2032
- Table 23: Canned Seafood Market in North America Revenue Million Forecast, by Type 2019 & 2032
- Table 24: Canned Seafood Market in North America Revenue Million Forecast, by Distribution Channel 2019 & 2032
- Table 25: Canned Seafood Market in North America Revenue Million Forecast, by Geography 2019 & 2032
- Table 26: Canned Seafood Market in North America Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Canned Seafood Market in North America?
The projected CAGR is approximately 2.25%.
2. Which companies are prominent players in the Canned Seafood Market in North America?
Key companies in the market include Blue Harbor Fish Co, FCF Co Ltd (Bumble Bee), Thai Union Group, Crown Prince Inc, Grupo Maritimo Industrial SA de CV (Grupomar)*List Not Exhaustive, Goya Foods Inc, GraceKennedy Limited, GRUPO PINSA, The Jim Pattison Group, Dongwon Enterprise Co Ltd (StarKist).
3. What are the main segments of the Canned Seafood Market in North America?
The market segments include Type, Distribution Channel, Geography.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
Popularization of Adventure Sports and Expedition; Suitability of the Freeze-Dried Technique for Heat Sensitive Food Products.
6. What are the notable trends driving market growth?
Increasing Demand For Sustainable Products.
7. Are there any restraints impacting market growth?
High Cost Associated with the Freeze-Drying Technology.
8. Can you provide examples of recent developments in the market?
N/A
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 5250, and USD 8750 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Canned Seafood Market in North America," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Canned Seafood Market in North America report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Canned Seafood Market in North America?
To stay informed about further developments, trends, and reports in the Canned Seafood Market in North America, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence